diff --git a/src/Printbase.Application/Products/Commands/CreateCategoryCommand.cs b/src/Printbase.Application/Products/Commands/CreateCategoryCommand.cs
new file mode 100644
index 0000000..7fca7b7
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/CreateCategoryCommand.cs
@@ -0,0 +1,14 @@
+using MediatR;
+using Printbase.Application.Products.Dtos;
+
+namespace Printbase.Application.Products.Commands;
+
+public class CreateCategoryCommand : IRequest<CategoryDto>
+{
+    public string Name { get; set; } = null!;
+    public string Description { get; set; } = null!;
+    public string? ImageUrl { get; set; }
+    public int SortOrder { get; set; }
+    public bool IsActive { get; set; } = true;
+    public Guid? ParentCategoryId { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Commands/CreateProductCommand.cs b/src/Printbase.Application/Products/Commands/CreateProductCommand.cs
new file mode 100644
index 0000000..fdff473
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/CreateProductCommand.cs
@@ -0,0 +1,15 @@
+using MediatR;
+using Printbase.Application.Products.Dtos;
+
+namespace Printbase.Application.Products.Commands;
+
+public class CreateProductCommand : IRequest<ProductDto>
+{
+    public string Name { get; set; } = null!;
+    public string? Description { get; set; }
+    public decimal BasePrice { get; set; }
+    public bool IsCustomizable { get; set; }
+    public bool IsActive { get; set; } = true;
+    public string? ImageUrl { get; set; }
+    public Guid? CategoryId { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Commands/CreateProductVariantCommand.cs b/src/Printbase.Application/Products/Commands/CreateProductVariantCommand.cs
new file mode 100644
index 0000000..8cb5756
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/CreateProductVariantCommand.cs
@@ -0,0 +1,16 @@
+using MediatR;
+using Printbase.Application.Products.Dtos;
+
+namespace Printbase.Application.Products.Commands;
+
+public class CreateProductVariantCommand : IRequest<ProductVariantDto>
+{
+    public Guid ProductId { get; set; }
+    public string Size { get; set; } = null!;
+    public string? Color { get; set; }
+    public decimal Price { get; set; }
+    public string? ImageUrl { get; set; }
+    public string Sku { get; set; } = null!;
+    public int StockQuantity { get; set; }
+    public bool IsActive { get; set; } = true;
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Commands/DeleteCategoryCommand.cs b/src/Printbase.Application/Products/Commands/DeleteCategoryCommand.cs
new file mode 100644
index 0000000..237e724
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/DeleteCategoryCommand.cs
@@ -0,0 +1,8 @@
+using MediatR;
+
+namespace Printbase.Application.Products.Commands;
+
+public class DeleteCategoryCommand : IRequest<bool>
+{
+    public Guid Id { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Commands/DeleteProductCommand.cs b/src/Printbase.Application/Products/Commands/DeleteProductCommand.cs
new file mode 100644
index 0000000..6a1a08f
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/DeleteProductCommand.cs
@@ -0,0 +1,8 @@
+using MediatR;
+
+namespace Printbase.Application.Products.Commands;
+
+public class DeleteProductCommand : IRequest<bool>
+{
+    public Guid Id { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Commands/DeleteProductVariantCommand.cs b/src/Printbase.Application/Products/Commands/DeleteProductVariantCommand.cs
new file mode 100644
index 0000000..d0ca4cc
--- /dev/null
+++ b/src/Printbase.Application/Products/Commands/DeleteProductVariantCommand.cs
@@ -0,0 +1,8 @@
+using MediatR;
+
+namespace Printbase.Application.Products.Commands;
+
+public class DeleteProductVariantCommand : IRequest<bool>
+{
+    public Guid Id { get; set; }
+}
diff --git a/src/Printbase.Application/Products/Dtos/CategoryDto.cs b/src/Printbase.Application/Products/Dtos/CategoryDto.cs
new file mode 100644
index 0000000..32127ec
--- /dev/null
+++ b/src/Printbase.Application/Products/Dtos/CategoryDto.cs
@@ -0,0 +1,14 @@
+namespace Printbase.Application.Products.Dtos;
+
+public class CategoryDto
+{
+    public Guid Id { get; set; }
+    public string Name { get; set; } = null!;
+    public string Description { get; set; } = null!;
+    public string? ImageUrl { get; set; }
+    public int SortOrder { get; set; }
+    public bool IsActive { get; set; }
+    public Guid? ParentCategoryId { get; set; }
+    public DateTime CreatedAt { get; set; }
+    public DateTime ModifiedAt { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Dtos/PagedResultDto.cs b/src/Printbase.Application/Products/Dtos/PagedResultDto.cs
new file mode 100644
index 0000000..775ddda
--- /dev/null
+++ b/src/Printbase.Application/Products/Dtos/PagedResultDto.cs
@@ -0,0 +1,12 @@
+namespace Printbase.Application.Products.Dtos;
+
+public class PagedResultDto<T>
+{
+    public IEnumerable<T> Items { get; set; } = new List<T>();
+    public int TotalCount { get; set; }
+    public int PageNumber { get; set; }
+    public int PageSize { get; set; }
+    public int TotalPages => (int)Math.Ceiling((double)TotalCount / PageSize);
+    public bool HasPreviousPage => PageNumber > 1;
+    public bool HasNextPage => PageNumber < TotalPages;
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Dtos/ProductDto.cs b/src/Printbase.Application/Products/Dtos/ProductDto.cs
new file mode 100644
index 0000000..05f47eb
--- /dev/null
+++ b/src/Printbase.Application/Products/Dtos/ProductDto.cs
@@ -0,0 +1,16 @@
+namespace Printbase.Application.Products.Dtos;
+
+public class ProductDto
+{
+    public Guid Id { get; set; }
+    public string Name { get; set; } = null!;
+    public string? Description { get; set; }
+    public decimal BasePrice { get; set; }
+    public bool IsCustomizable { get; set; }
+    public bool IsActive { get; set; }
+    public string? ImageUrl { get; set; }
+    public Guid? CategoryId { get; set; }
+    public CategoryDto? Category { get; set; }
+    public DateTime CreatedAt { get; set; }
+    public DateTime ModifiedAt { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Dtos/ProductVariantDto.cs b/src/Printbase.Application/Products/Dtos/ProductVariantDto.cs
new file mode 100644
index 0000000..c5c2903
--- /dev/null
+++ b/src/Printbase.Application/Products/Dtos/ProductVariantDto.cs
@@ -0,0 +1,17 @@
+namespace Printbase.Application.Products.Dtos;
+
+public class ProductVariantDto
+{
+    public Guid Id { get; set; }
+    public Guid ProductId { get; set; }
+    public string Size { get; set; } = null!;
+    public string? Color { get; set; }
+    public decimal Price { get; set; }
+    public string? ImageUrl { get; set; }
+    public string Sku { get; set; } = null!;
+    public int StockQuantity { get; set; }
+    public bool IsActive { get; set; }
+    public ProductDto? Product { get; set; }
+    public DateTime CreatedAt { get; set; }
+    public DateTime ModifiedAt { get; set; }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/CreateCategoryHandler.cs b/src/Printbase.Application/Products/Handlers/CreateCategoryHandler.cs
new file mode 100644
index 0000000..05a60f4
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/CreateCategoryHandler.cs
@@ -0,0 +1,48 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+using Printbase.Application.Products.Dtos;
+using Printbase.Domain.Entities.Product;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class CreateCategoryHandler(IUnitOfWork unitOfWork) : IRequestHandler<CreateCategoryCommand, CategoryDto>
+{
+    public async Task<CategoryDto> Handle(CreateCategoryCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var category = new Category
+            {
+                Name = request.Name,
+                Description = request.Description,
+                ImageUrl = request.ImageUrl,
+                SortOrder = request.SortOrder,
+                IsActive = request.IsActive,
+                ParentCategoryId = request.ParentCategoryId
+            };
+
+            var createdCategory = await unitOfWork.CategoryRepository.AddAsync(category, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+
+            return new CategoryDto
+            {
+                Id = createdCategory.Id,
+                Name = createdCategory.Name,
+                Description = createdCategory.Description,
+                ImageUrl = createdCategory.ImageUrl,
+                SortOrder = createdCategory.SortOrder,
+                IsActive = createdCategory.IsActive,
+                ParentCategoryId = createdCategory.ParentCategoryId,
+                CreatedAt = createdCategory.CreatedAt,
+                ModifiedAt = createdCategory.ModifiedAt
+            };
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/CreateProductHandler.cs b/src/Printbase.Application/Products/Handlers/CreateProductHandler.cs
new file mode 100644
index 0000000..de8769c
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/CreateProductHandler.cs
@@ -0,0 +1,65 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+using Printbase.Application.Products.Dtos;
+using Printbase.Domain.Entities.Product;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class CreateProductHandler(IUnitOfWork unitOfWork) : IRequestHandler<CreateProductCommand, ProductDto>
+{
+    public async Task<ProductDto> Handle(CreateProductCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var product = new Product
+            {
+                Name = request.Name,
+                Description = request.Description,
+                BasePrice = request.BasePrice,
+                IsCustomizable = request.IsCustomizable,
+                IsActive = request.IsActive,
+                ImageUrl = request.ImageUrl,
+                CategoryId = request.CategoryId,
+                Category = null!
+            };
+
+            var createdProduct = await unitOfWork.ProductRepository.AddAsync(product, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+
+            var categoryDto = new CategoryDto
+            {
+                Id = createdProduct.Category.Id,
+                Name = createdProduct.Category.Name,
+                Description = createdProduct.Category.Description,
+                ImageUrl = createdProduct.Category.ImageUrl,
+                SortOrder = createdProduct.Category.SortOrder,
+                IsActive = createdProduct.Category.IsActive,
+                ParentCategoryId = createdProduct.Category.ParentCategoryId,
+                CreatedAt = createdProduct.Category.CreatedAt,
+                ModifiedAt = createdProduct.Category.ModifiedAt
+            };
+
+            return new ProductDto
+            {
+                Id = createdProduct.Id,
+                Name = createdProduct.Name,
+                Description = createdProduct.Description,
+                BasePrice = createdProduct.BasePrice,
+                IsCustomizable = createdProduct.IsCustomizable,
+                IsActive = createdProduct.IsActive,
+                ImageUrl = createdProduct.ImageUrl,
+                CategoryId = createdProduct.CategoryId,
+                Category = categoryDto,
+                CreatedAt = createdProduct.CreatedAt,
+                ModifiedAt = createdProduct.ModifiedAt
+            };
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/CreateProductVariantHandler.cs b/src/Printbase.Application/Products/Handlers/CreateProductVariantHandler.cs
new file mode 100644
index 0000000..1e6f957
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/CreateProductVariantHandler.cs
@@ -0,0 +1,54 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+using Printbase.Application.Products.Dtos;
+using Printbase.Domain.Entities.Product;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class CreateProductVariantHandler(IUnitOfWork unitOfWork)
+    : IRequestHandler<CreateProductVariantCommand, ProductVariantDto>
+{
+    public async Task<ProductVariantDto> Handle(CreateProductVariantCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var productVariant = new ProductVariant
+            {
+                ProductId = request.ProductId,
+                Size = request.Size,
+                Color = request.Color,
+                Price = request.Price,
+                ImageUrl = request.ImageUrl,
+                Sku = request.Sku,
+                StockQuantity = request.StockQuantity,
+                IsActive = request.IsActive,
+                Product = null!
+            };
+
+            var createdVariant = await unitOfWork.ProductVariantRepository.AddAsync(productVariant, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+
+            return new ProductVariantDto
+            {
+                Id = createdVariant.Id,
+                ProductId = createdVariant.ProductId,
+                Size = createdVariant.Size,
+                Color = createdVariant.Color,
+                Price = createdVariant.Price,
+                ImageUrl = createdVariant.ImageUrl,
+                Sku = createdVariant.Sku,
+                StockQuantity = createdVariant.StockQuantity,
+                IsActive = createdVariant.IsActive,
+                CreatedAt = createdVariant.CreatedAt,
+                ModifiedAt = createdVariant.ModifiedAt
+            };
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/DeleteCategoryHandler.cs b/src/Printbase.Application/Products/Handlers/DeleteCategoryHandler.cs
new file mode 100644
index 0000000..c295bf6
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/DeleteCategoryHandler.cs
@@ -0,0 +1,31 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class DeleteCategoryHandler(IUnitOfWork unitOfWork) : IRequestHandler<DeleteCategoryCommand, bool>
+{
+    public async Task<bool> Handle(DeleteCategoryCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var exists = await unitOfWork.CategoryRepository.ExistsAsync(request.Id, cancellationToken);
+            if (!exists)
+            {
+                await unitOfWork.RollbackTransactionAsync();
+                return false;
+            }
+
+            await unitOfWork.CategoryRepository.DeleteAsync(request.Id, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+            return true;
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/DeleteProductHandler.cs b/src/Printbase.Application/Products/Handlers/DeleteProductHandler.cs
new file mode 100644
index 0000000..aa7798f
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/DeleteProductHandler.cs
@@ -0,0 +1,31 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class DeleteProductHandler(IUnitOfWork unitOfWork) : IRequestHandler<DeleteProductCommand, bool>
+{
+    public async Task<bool> Handle(DeleteProductCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var exists = await unitOfWork.ProductRepository.ExistsAsync(request.Id, cancellationToken);
+            if (!exists)
+            {
+                await unitOfWork.RollbackTransactionAsync();
+                return false;
+            }
+
+            await unitOfWork.ProductRepository.DeleteAsync(request.Id, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+            return true;
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/DeleteProductVariantHandler.cs b/src/Printbase.Application/Products/Handlers/DeleteProductVariantHandler.cs
new file mode 100644
index 0000000..917c91f
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/DeleteProductVariantHandler.cs
@@ -0,0 +1,31 @@
+using MediatR;
+using Printbase.Application.Products.Commands;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class DeleteProductVariantHandler(IUnitOfWork unitOfWork) : IRequestHandler<DeleteProductVariantCommand, bool>
+{
+    public async Task<bool> Handle(DeleteProductVariantCommand request, CancellationToken cancellationToken)
+    {
+        await unitOfWork.BeginTransactionAsync();
+        
+        try
+        {
+            var exists = await unitOfWork.ProductVariantRepository.ExistsAsync(request.Id, cancellationToken);
+            if (!exists)
+            {
+                await unitOfWork.RollbackTransactionAsync();
+                return false;
+            }
+
+            await unitOfWork.ProductVariantRepository.DeleteAsync(request.Id, cancellationToken);
+            await unitOfWork.CommitTransactionAsync();
+            return true;
+        }
+        catch
+        {
+            await unitOfWork.RollbackTransactionAsync();
+            throw;
+        }
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Handlers/GetProductsHandler.cs b/src/Printbase.Application/Products/Handlers/GetProductsHandler.cs
new file mode 100644
index 0000000..d933a13
--- /dev/null
+++ b/src/Printbase.Application/Products/Handlers/GetProductsHandler.cs
@@ -0,0 +1,47 @@
+using MediatR;
+using Printbase.Application.Products.Dtos;
+using Printbase.Application.Products.Queries;
+
+namespace Printbase.Application.Products.Handlers;
+
+public class GetProductsHandler(IUnitOfWork unitOfWork) : IRequestHandler<GetProductsQuery, PagedResultDto<ProductDto>>
+{
+    public async Task<PagedResultDto<ProductDto>> Handle(GetProductsQuery request, CancellationToken cancellationToken)
+    {
+        var pagedResult = await unitOfWork.ProductRepository.GetPagedAsync(request.FilterParameters, cancellationToken);
+        
+        var productDtos = pagedResult.Items.Select(p => new ProductDto
+        {
+            Id = p.Id,
+            Name = p.Name,
+            Description = p.Description,
+            BasePrice = p.BasePrice,
+            IsCustomizable = p.IsCustomizable,
+            IsActive = p.IsActive,
+            ImageUrl = p.ImageUrl,
+            CategoryId = p.CategoryId,
+            Category = new CategoryDto
+            {
+                Id = p.Category.Id,
+                Name = p.Category.Name,
+                Description = p.Category.Description,
+                ImageUrl = p.Category.ImageUrl,
+                SortOrder = p.Category.SortOrder,
+                IsActive = p.Category.IsActive,
+                ParentCategoryId = p.Category.ParentCategoryId,
+                CreatedAt = p.Category.CreatedAt,
+                ModifiedAt = p.Category.ModifiedAt
+            },
+            CreatedAt = p.CreatedAt,
+            ModifiedAt = p.ModifiedAt
+        });
+
+        return new PagedResultDto<ProductDto>
+        {
+            Items = productDtos,
+            TotalCount = pagedResult.TotalCount,
+            PageNumber = pagedResult.PageNumber,
+            PageSize = pagedResult.PageSize
+        };
+    }
+}
\ No newline at end of file
diff --git a/src/Printbase.Application/Products/Queries/GetProductsQuery.cs b/src/Printbase.Application/Products/Queries/GetProductsQuery.cs
new file mode 100644
index 0000000..3912b59
--- /dev/null
+++ b/src/Printbase.Application/Products/Queries/GetProductsQuery.cs
@@ -0,0 +1,10 @@
+using MediatR;
+using Printbase.Application.Products.Dtos;
+using Printbase.Domain.Common.Models;
+
+namespace Printbase.Application.Products.Queries;
+
+public class GetProductsQuery : IRequest<PagedResultDto<ProductDto>>
+{
+    public ProductFilterParameters FilterParameters { get; set; } = new();
+}
\ No newline at end of file
diff --git a/src/Printbase.WebApi/Printbase.WebApi.csproj b/src/Printbase.WebApi/Printbase.WebApi.csproj
index 92ed393..df6999d 100644
--- a/src/Printbase.WebApi/Printbase.WebApi.csproj
+++ b/src/Printbase.WebApi/Printbase.WebApi.csproj
@@ -7,6 +7,7 @@
     </PropertyGroup>
 
     <ItemGroup>
+        <PackageReference Include="MediatR" Version="12.5.0" />
         <PackageReference Include="Microsoft.AspNetCore.OpenApi" Version="9.0.0" />
         <PackageReference Include="Microsoft.EntityFrameworkCore.Design" Version="9.0.4">
           <IncludeAssets>runtime; build; native; contentfiles; analyzers; buildtransitive</IncludeAssets>
diff --git a/src/Printbase.WebApi/Startup.cs b/src/Printbase.WebApi/Startup.cs
index a0921e4..3775071 100644
--- a/src/Printbase.WebApi/Startup.cs
+++ b/src/Printbase.WebApi/Startup.cs
@@ -1,5 +1,6 @@
 using Microsoft.AspNetCore.Identity;
 using Microsoft.EntityFrameworkCore;
+using Printbase.Application.Products.Handlers;
 using Printbase.Domain.Entities.Users;
 using Printbase.Infrastructure.Database;
 
@@ -16,6 +17,11 @@ public static class Startup
                 builder.Configuration.GetConnectionString("DefaultConnection"),
                 b => b.MigrationsAssembly(typeof(ApplicationDbContext).Assembly.FullName)));
         
+        services.AddMediatR(cfg =>
+        {
+            cfg.RegisterServicesFromAssembly(typeof(CreateProductHandler).Assembly);
+        });
+        
         services.AddIdentity<ApplicationUser, ApplicationRole>(options =>
             {
                 options.Password.RequireDigit = true;